How Entrepreneurs Use Muscle Testing to Boost Marketing

Muscle testing is a fascinating energy technique based upon Behavioral Kinesiology. It tests the subconscious based solely upon electrical impulses…AKA…energy. It has nothing to do with religion, spirits, mind reading, astrology or reading cards. Many people can do this with proper training, laser focus and consistent practice.

muscle testing, electrical impulses, neurogoals

We are surrounded by electrical impulses (energy)

How Does Muscle Testing Work?

Think about where energy is located. It’s in every single cell (including plants), in colors (light), within Earth’s surface (electrons), in the food we eat (ATP), in music (sound waves), in thoughts (energy vibrations), and in all 5 levels of brainwave activity. Brain activity expert Ned Herrmann says, “It is well known that the brain is an electrochemical organ; researchers have speculated that a fully functioning brain can generate as much as 10 watts of electrical power. ” 

Put in simple terms, have you ever gotten a ‘vibe’ off of a person, a place or even a phone or text conversation? What you’re feeling is energy. Energy is either positive or negative. Sometimes it’s very strong, and other times, it’s difficult to determine whether it’s good (positive) or bad (negative). Read on for a link that helps you learn to muscle test yourself. You can even learn to muscle test your teenager to see if they’re being dishonest! And it works every single time! 

 Energy flows through every single organ, muscle, tissue and system within the body. If anything triggers your electrical system, or your energy field that doesn’t align with your body’s balance, your muscles literally ‘short circuit’ or weaken for a

muscle testing, neuro programming, diversimom

Neurotransmitters within the brain are electrical impulses.

split second.

In other words, if your mind and your heart are imbalanced, the energy flow within your body stalls, or halts for a split second. Things that might interrupt your internal energy flow, or electrical system are thoughts, emotions, foods, and a myriad of external forces such as noise, environment, opinions etc.

What Does This Have to do With Marketing?

The most powerful attribute of muscle testing is that it’s a direct line to your subconscious. Entrepreneurs constantly battle subconscious limiting beliefs and money blocks that hinder growth and success. Because they carry these, they have difficulty balancing the brain and the heart. Their heart really wants something, but there’s a little voice saying things like, “I’m not good enough,” or “Nobody will like me(or my product).” The mind, body, spirit connection is paramount for successful entrepreneurs and those whom are able open their minds and find balance reap lucrative benefits. 

Muscle testing can be used to quickly identify and conquer self-sabotaging beliefs that haunt entrepreneurs. Because it’s based solely upon energy generated through electrical impulses, it can identify fears and blocks within the subconscious.

Example:Muscle Testing, Subconscious

Have you ever had a goal or a task that you put on your ‘to do’ list, but when the time comes to work on it, you find excuses, suddenly have something more important to do, have no idea where to start or just absolutely can’t seem to focus? You have no idea why you can’t complete this task, but you just keep putting it off. Think about the feeling in your chest or stomach. Think about your breathing and how it changes. This is nervous or anxious energy that’s coming up from a subconscious limiting belief. It’s likely you don’t even know it’s there. Muscle testing will help reveal what it is and speed the process of clearing it so you can complete this task or goal that’s been haunting you. 

It can also be used for marketing campaigns in order to identify weak spots within marketing funnels, email campaigns, lead pages, blog posts and product pricing.


Say you have a new product that you launched. Your click rate is high. Your email conversion is high. But your sales are low. Something shorted out. You need to find out what it is. It could be your ad copy, your funnel structure, your target audience, or your pricing. Muscle test to find out where the energy in the sales process halts, or stalls. If you priced your product based upon what your mentor suggested but you don’t really believe it’s worth that amount, you’re out of balance. You HAVE to fix this, but you can’t fix it if you don’t know WHAT to fix. 

This works because when your brain and heart are balanced, it’s because you’ve surpassed all subconscious money blocks, limiting beliefs, fears and anything that holds you back from success. If you’ve exhausted yourself on a marketing campaign and experienced low success, it’s most likely because at some point, in your marketing, you became imbalanced. Every single aspect of your marketing has to be in exact balance with the mind, the body and the spirit. This isn’t magic or voo doo. This is energy, and it really does work. You may even do it on yourself.

Muscle Testing By Proxy

When performing by proxy (not in person) the expert relies solely upon the energy (vibes) that is flowing directly from the client. This is a skill that takes intense focus, practice and prayer or meditation. Muscle testing by proxy incorporates Behavioral Kinesiology because it uses many psychoanalytical techniques when asking direct yes (for positive) and no (for negative) questions. It isn’t always exact, and questions sometimes cannot be answered accurately. The yes or no questions are based upon the energy (electrical impulses) that are coming in as the question is asked. Sometimes a yes or no cannot be detected because the impulses, or energy flow is too weak to detect. An experienced, honest expert will always be honest and ask to be more specific or to move on to another question. Muscle testing is science based upon energy, period. The stronger the energy connection, the more accurate the results. 

One Time Opportunity

If this topic strikes your interest, try it. Book a 30 minute Muscle Testing session for free here. Trained and certified by Dr. Jim Jenks H.M.D. and his wife Linda, I have 26 years experience in muscle testing as well as a background in crisis intervention. I am always accurate. Ask any questions you have regarding the aforementioned topics to find the clarity, energy and direction you’re seeking for your business. If you’d like to stay in the loop on the latest breakthroughs in the Neuroscience field and Internet Marketing, sign up for email in the side bar or below. 

And most importantly, never give up, never give in, and pull from within! 

Begin Building YOUR Success Mindset Today!

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